Strategic Thinking

Finding your voice – Having a consistent voice is a product of strategic thinking. Do your customers, your staff and your management team all have the same idea of what it is that your organisation does?

Business Strategy The Online Marketer goes Steampunk Bringing the Past to the Future What is Steampunk? Steampunk is a subgenre of science fiction and fantasy that features steam-powered machinery and Victorian-era aesthetics. It often takes place in an alternate history where steam technology has advanced and changed the course of history. Steampunk incorporates elements of …

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Productivity The Power of AI Image generation Software Unexpected and Innovative Applications of AI Image generation Software for Marketing The Benefits of Incorporating AI Image generating Software into Your Marketing Strategy In today’s digital age, creating visually appealing and professional images is crucial for businesses looking to establish a strong brand and engage with their …

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Digital First But Physically enhanced Influencer Marketing Brands working with influencers to promote their products or services What is influencer marketing and how does it work Influencer marketing is a strategy in which brands work with certain social media users, influencers, to promote their products or services. influencers have a large following on social media …

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digital first but physically enhanced Online Businesses grow exponentially Digital First but Physically enhanced businesses are a reality The trend to online businesses In recent years, there has been a trend towards online businesses. This means that businesses are increasingly focused on digital platforms and technologies, and less reliant on physical resources. There are many …

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Digital first but physically enhanced What are the competitive advantages? we are often asked what are the competitive advantages of an organisation? One of the most overlooked competitive advantages is simplification Typically people talk about what are the competitive advantages of an organisation. In doing so hey normally refer to service and price but the …

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