The Online Marketer

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Business Strategy

The Online Marketer goes Steampunk

Bringing the Past to the Future

What is Steampunk?

Steampunk is a subgenre of science fiction and fantasy that features steam-powered machinery and Victorian-era aesthetics.

It often takes place in an alternate history where steam technology has advanced and changed the course of history.

Steampunk incorporates elements of science fiction, fantasy, alternate history, horror, and historical fiction.

The fashion, culture, and technology of the Victorian era is often reimagined in a way that is anachronistic and technologically advanced.

Some common themes in steampunk include the exploration of the world and outer space, the rise of industrialism, and the collision of science and magic.

Why did The Online Marketer adopt steampunk

Adopting steampunk imagery for The Online Marketer which specialises in marketing processes provides several benefits, including:

  1. A unique visual identity: Steampunk has a distinctive visual style that is instantly recognisable and sets it apart from other marketing agencies. By incorporating steampunk elements into the agency’s branding, it  stands out from competitors and creates a memorable brand identity.

  2. Reflects a sense of innovation: Steampunk is all about the fusion of technology and tradition, which is an excellent representation of The Online Marketer’s approach to innovative marketing strategy.
  3. Evokes a sense of nostalgia: The Victorian era is associated with a time of great change and innovation, making it a powerful symbol of progress. By incorporating steampunk imagery, The Online Marketer  taps into this sense of nostalgia and evokes feelings of excitement and possibilities.

  4. Provides a creative outlet: By embracing steampunk imagery, The Online Marketer is more creative and playful with its marketing campaigns, which can help to engage customers and increase brand awareness.


Digitally First But Physically Enhanced

The swing to digital businesses should be supported by a physical presence. Even if that physical presence takes a new form.

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